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Be the Anomaly! How to Find & Brand Your Quirks

Be the Anomaly! How to Find & Brand Your Quirks

Humans are awesome and you have talents that you may think everyone else has, but are really unique to you. These anomalies belong in your brand! Have you seen those videos on Facebook of people doing amazing things? Like people who can create beautiful art out of...

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Upgrade Your Sales Copy by Interviewing Your Ideal Client

Upgrade Your Sales Copy by Interviewing Your Ideal Client

There comes a point in your business where your focus isn’t just on getting clients, it’s about doing work that really excites you. Many service professionals find at this point that while they get to be selective about who they choose to work with, they still end up...

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The Magical Story Behind My New Logo

The Magical Story Behind My New Logo

My journey creating my new logo was a bit non-traditional and eerily cool. From experience I can tell you that creating logos is hard, there is so much meaning to cram into one “symbol” and most of the time whatever ideas you have have been done already. I knew from...

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The Three Stages of Brand (video)

The Three Stages of Brand (video)

Signature brands don't just "happen" and many coaches find themselves stuck in a spiral redoing their website, rewriting their copy, or explaining what they do in a new way every single week. In this video I share how to break that cycle and move through the 3 stages...

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Why Your Numbers Don’t Tell The Whole Truth

Why Your Numbers Don’t Tell The Whole Truth

Alien movies would have you believe that math and numbers are a universal language. I’m here to tell you that they are misleading. (If you’re not a numbers person, you can breath half a sigh of relief - because you do still need to keep track of them 😉 Numbers can be...

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Why Revenue Peaks and Valleys Are Good For Your Business

Why Revenue Peaks and Valleys Are Good For Your Business

Most coaches and consultants have heard of the feast or famine cycle that come with having a coaching business. Most experts are teaching you that you need to eliminate those hills and valleys and create predictable, consistent income. And of course, I’m not going to...

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